3D visualization guidelines every designer must know

Designers and architects love the endless possibilities technology presents them with and 3D visualisation is one of them.

Photo by Funky Focus from Pixabay

What is 3-D visualization?

3D visualization is the process of creating graphical or digital representations of images using cutting-edge technology.

We can also call this 3D rendering, architectural visualization or computer-generated imagery (CGI). This is a technique that is used to digitally bring to life 2-dimensional images to get an estimate of how they would look in real life.

While used widely in the design and architecture industries, this technology is not limited to just that. Given the widespread use of 3D technology in today’s tech-driven world, this technology has found its place in every industry that requires a creative touch.

Its cost-effectiveness and ease of representation are two of the many reasons why it is a popular choice among designers today who are moving to a more streamlined process of sustainable designing.

What are some of the steps involved in 3-D visualization?

The process requires you to be able to imagine something that doesn’t physically exist, down to the tiniest elements. This creative expertise needs to blend effectively with technical knowledge to understand how the visualization process works using the software.

Here is a simple guide to rendering your designs:

  • Start by sketching your design

As complex as the process may seem, it starts with the basic element every designer and architect needs to have mastered: the art of sketching.

In this stage, you draw the basic outline of the product you intend to bring to life with a greater focus on the edges and lines that can be distinguished as the whole product.

You can draw this on paper and then feed it to the computer system or draw it digitally using the software.

  • Model the design

Visual artists and designers use special 3D modelling software to create a digital 3D model of the image that existed only on a 2-dimensional plane.

However, this isn’t a physical 3D model that you can later render.

Once the software does this, you add the materials, layers and textures and refine the model to make it look as realistic as possible.

  • Set up lighting

Now, you set up lights in the software to make it seem as close to a real-world scene as possible.

Lighting makes all the difference in a photograph in real life- that is the approach you'd take here too.
  • Render the design

The software converts the final design to a 2D image.

Photo by Kumpan Electric on Unsplash

What are some of the skills a designer must have to use this?

We live in a visual world and photorealism is the buzzword here. Therefore, photographs and videos speak to us more than a block of text ever could. But now, with the endless possibilities of 3D visualization, designers and visual artists can make the most of the vast internet network to market their work.

This requires you as a designer to have an understanding of a few things:

  • The elements of 3-D visualization.
You need to be familiar with concepts of photorealism, dimensions, 3D modelling, animation, and understand how light works in images.

Most 3D visual designers agree that being able to manipulate light to adequately fill it in and create shadows is one of the most important creative and technical skills to possess.

If you can sharpen this, you can become a much sought-after designer.

  • Creative and artistic skills.

3D visualization is beyond capturing an image or recreating a client’s wishes on a digital plane. It involves accurately understanding perspectives and how various individual elements come together to form a clean image.

You need to be able to think beyond what is usual and come up with a never-before-seen innovation within the confines of what is structurally possible.

  • The workings of 3-D visualization software

Thankfully, several companies today have worked to simplify this process for everybody. Deep Tech startup Tooliqa, with its many services, is bringing disruptions in the 3-D visualization and reconstruction space using computer vision. This means that designers can model interior spaces using this technology in a seamless and effortless manner using their services.

Deep learning algorithms are at play in creating such magic.

The models accurately capture all the finer details of the structure from all angles to produce the most accurate digital reconstruction of the space. This means that even a simple understanding of how the algorithms work and how to operate a system like this should be enough to run it.

Similar methods are used by 3D rendering companies like ArchiCGI and Brick Visual, who employ interior and exterior rendering techniques as well as architectural animation to tell a story.

  • Organizational skills

As required for almost any field, designers need to have organizational skills to be able to work well in teams and collaborate with team members and clients on projects. Such a collaboration is becoming easier with the technology interventions. Since none of these tasks is single-handedly possible to execute, you need to be able to communicate well and present various ideas in a manner that can be easily understood.

You should be able to meet strict deadlines, be flexible to newer ideas and trends, and juggle multiple tasks at the same time.

Photo by Fakurian designs on Unsplash

Most importantly, how does 3-D visualization help?

3D visualization allows clients to visualize the design.

By creating realistic imagery, it is easier for you, as a designer, to communicate your ideas to the client. The client can also provide inputs proactively as the design is more than just a sketch on paper.  This makes way for customization and better designs overall.

Since it is a 3D model in a digital plane, it is easier to check for errors and correct them on the system itself. This also shortens the workflow and reduces the time and energy spent in back and forth interactions between your client and you.

The 3D approach also reduces costs that you would incur as there is no wastage of raw materials.

The 3D visualization is shareable, which means you can share it online and can display it on a website. An innovative approach such as this adds value to your portfolio and can attract new clients. This will do wonders for you, especially if you are an up-and-coming designer.

The best part of all? 3D visualization is a fast and efficient process once you get the hang of it.

With a superpower technology like this, only sky is the limit.

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